Are you sitting on an idea for the next greatest thing? Have you dreamed about an investment on Shark Tank or a close out sale on QVC? Or maybe you are just curious about the process (including pain and triumph) of what it takes to get a product from your head and heart into the hands of consumers.
Today’s guests are Bonnie Tyler and Sheila Torgan. They are the owners of CyberSidewalks, a successful web and graphic design company in Fairfield County, CT. But Bonnie’s creative genius went way beyond websites when she came up with the idea for the NeggMaker. This interview will take you on their journey from inspired idea, to patent protection, to obstacles in manufacturing, to raising capital, and ultimately marketing the Negg.
We will discuss their crowd funding campaign on Kickstarter and lessons learned on the use of social media to get the buzz going. By the way, if you are looking for the perfect stocking stuffer this year, then my personal recommendation is a Negg for everyone on your list. We’ll tell you what it is, why it is unique, and how you can get one.