So how long is too long and how short is too short? Of course we are talking about video. So we have 6-second Vine, 30-second Facebook Live, recommended under 2-minute YouTube, and up until today, we had 15-second Instagram videos. But Instagram has changed the game and is rolling out their new 60-second version. This will make for a lively discussion between @kenherron and @linkedinlady on today’s Social Solutions Show (find us on CKC Global Media).
But there’s event more to celebrate around the subject of video. Today is Periscope’s 1st birthday and since they launched on March 26, 2015, there have been more than 200 million broadcasts. So who has been watching and ready to jump in? Of course, YouTube! Get ready for the wars around live stream video to heat up.
Really exciting news is the soon to be rolled out “How To Pins” on Pinterest. No doubt they will give YouTube some competition. But there’s more than video to talk about today: we’ll share highlights from the 2016 State of Marketing Report; how your business can (and will) use virtual reality in your marketing, and how #Nack will allow you to get social around a cup of coffee.